Fixed-price variety store
DAISO다이소
Everything is priced from 500 to 5,000 won, including a beauty section that now runs to about 1,900 products.
Big Korean beauty houses make DAISO-only lines in small sizes, so this is where to try a brand cheaply or fill a bag with masks and minis.
The Myeongdong stores are vertical: take the lift to the top and walk down. Beauty is the best-selling section at the Myeongdong Station branch.
Worth the trip
The big ones.
Myeongdong, Seoul
DAISO Myeongdong Station
A multi-floor branch where beauty is the top-selling category.
Hours & directions on ShopsinKoreaMyeongdong, Seoul
DAISO Myeongdong Main
The large main store on the Myeongdong shopping street.
Hours & directions on ShopsinKoreaSources